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Wake up and smell the fundraiser
by Chris Moore

GLENDALE – Coffee Connections, a private label gourmet coffee company, has got it in the bag–or rather, on the bag. And this time, it’s personalized.

Glendale residents Jo and Nick Marocco’s family‑run business, Coffee Connections, allows you to design labels on bags of gourmet coffee to give a personal touch to fundraising opportunities, parties, business functions, thank‑you gifts or anything, really, when you want to make your mark where it’ll be noticed–right up front.

When they were looking for something to sell, the Maroccos hit on the idea that it also made sense to help people in the fundraising community by providing a quality product and a new way for schools, churches and charities to raise money.

“With people counting calories, we knew candy bars and pizza were out,” said Nick Marocco, “and people are tired of the same old magazine subscriptions and gift wrap. Gourmet coffee is growing in popularity. It does not spoil or melt, which makes it a perfect product to sell in Arizona.”

“We provide everything you need to succeed,” Jo Marocco said. “Ordering the product is simple and taking orders is easy.” Although as any coffee drinker will tell you, the ubiquitous bean is good for a lot more than fundraising.

 

And while it is definitely not advisable to let them drink their own brands, kids, dogs and cats could have their own private labels with their pictures, names and/or associated catchphrases on the bags–just for kicks, to preserve memories or to be given as gifts.

Businesses can use them for employee appreciation, which would, in turn, provide additional exposure for the company logo. Festive applications might include weddings, baby showers, graduations, birthday parties–you name it.

“It’s your brand,” Jo Marocco, “it’s your opportunity.”

At the present time, Coffee Connections offers six flavors of coffee: Columbian, Kona Blend, Hazelnut, French Vanilla, Southern Pecan and Irish Cream. Whole bean and decaffeinated are available by special order. For 12‑ounce bags, prices range, on a sliding scale, from $5.50 (200 bags or more) to $9 (1‑25 bags). Coffee Connections is located at 19512 N. 78th Ave. in Glendale. For information, call (623) 266‑1240 or e‑mail coffee.connections@yahoo.com.

Reach the reporter at cmoore@thedesertadvocate.com.

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